It was a cloudy Monday afternoon in April 2023. I was working on a brand identity project for a client. While taking a break from laying out the design parameters, a client reached out.
They wanted a style guide and a design system for Doorway Crew, a book series about a secret after-school club for curious and quirky elementary school students.
The ultimate goal was to create a book cover and identity system to appeal to their three target personas: Christian parents and home school groups.
Services Implemented:
Visual Identity
Book Cover Design
Book Design
Brand Strategy (selling and positioning strategy)
Chapter Iconography
Visual Identity
Book Cover Design & Book Design
Chapter Iconography
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![Visual Identity Guide FREE Vokol Branding Guide For Entreprenuers and Business Owners]()
Visual Identity Guide
A FREE guide to building a visual identity system
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![FREE Styleguide Template For Business Owners]()
Two Page Style Guide Template
Make it easier for your freelance graphic designer by downloading this plug-and-play template.
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![Free Brand Guide For Business Owners And Entreprnuers]()
Brand Guide
This 3-Step Brand Guide is designed to help you optimize your brand by clarifying the 3 pillars of your brand
